Know the real revenue your business needs next year.
A simple web app that calculates your monthly and annual revenue target in 8 steps — based on real life and real business numbers.
Run the Calculator (Right-click to open in new tab)
A Free Tool for Service-Based Business Owners
The True Revenue Target Calculator is designed specifically for service-based businesses earning $100K–$1M+ annually. Whether you run a professional firm, creative agency, home service company, or specialty service business, this tool helps you understand exactly how much revenue you need to cover everything that matters.
No more guessing. No more vague targets. Just clear, actionable numbers based on your real business and personal financial needs.
Who Uses This Calculator
  • Professional services (accountants, IT firms, consultants)
  • Creative and digital services (agencies, designers)
  • Personal services (coaches, therapists, trainers)Home services (plumbers, HVAC, contractors, cleaning)
  • Specialty services (auto repair, property management)
The calculator reveals what you really need to cover
Personal Take-Home Pay
What you actually need to live on and support your lifestyle
Business Operating Costs
Everything it takes to keep your doors open
Service Delivery Costs
The actual cost to deliver your services to clients
Personal & Business Taxes
Both sides of your tax obligation
Profit Target
Your margin goal for sustainable growth
Debt Payoff
Strategic debt reduction built into your plan
Cash Reserves
Building your safety net and financial cushion
Your personalized results can be emailed to you instantly after completing the calculator.
If your budget leaves out these numbers, it's already incomplete.
Most service business owners set revenue targets based solely on covering their business expenses. They look at what it costs to operate each month, add a little cushion, and call that their goal.
But here's what gets forgotten: owner pay, taxes, profit margins, debt obligations, delivery costs, and cash reserves. When these critical numbers aren't factored in, you're essentially building your entire year on an incomplete foundation.
The result? You hit your revenue target but still feel like you never have enough money left over. You're busy, working hard, but wondering where all the money went. Your business looks successful on paper, but your personal account tells a different story.
This calculator changes that by revealing the true revenue number you need to cover everything — not just some things.

The Hidden Gap
Many businesses discover their real revenue target is 30–50% higher than they thought once they account for all seven categories.
How the App Works: 8 Simple Steps
The True Revenue Target Calculator walks you through a straightforward process that takes just minutes to complete. Each step captures an essential piece of your financial picture, building toward your personalized revenue target.
01
Enter Your Personal Expenses
Start with what YOU need to live - housing, food, insurance, etc. This is about your life first.
02
Add Cash Flow Needs
Equipment purchases, loan payments, and other cash needs that drain your business.
03
Calculate Cost of Sales
Direct costs to deliver your services - contractors, materials, etc.
04
Include Operating Expenses
Software, marketing, rent - all the costs to run your business.
05
Set Your Desired Profit
Choose your profit margin. Not sure? Start with 20-30% - you can adjust later! (Can Estimate)
06
Estimate Tax Rates
Don't know exact rates? Use typical ranges (20-30% personal, 5-15% business) and refine later. (Can Estimate)
07
Plan Your Service Mix
Design your service offerings to hit your revenue target.
08
See Your Results & Revenue Gap (if applicable)
Get your revenue target and see the gap between where you are and where you need to be.
Instant Results, Delivered to Your Inbox
(Upon Request)
As soon as you complete the eight steps, we calculate your true monthly and annual revenue targets and you have the option to have the detailed summary emailed straight to you. No waiting, no complicated formulas to figure out yourself.
The app does the math. You get clarity.
Built for service-based businesses of all kinds.
Whether you serve clients in their homes, in your office, online, or on-site, this calculator works for your business model. We designed it to reflect the real economics of service businesses across every category.
Professional Services
Accounting firms, legal practices, IT consultants, HR consultants, bookkeepers, financial advisors, and business consultants.
Personal Services
Business coaches, personal trainers, therapists, counselors, beauty professionals, wellness practitioners, and fitness instructors.
Creative & Digital Services
Marketing agencies, graphic designers, web designers, videographers, photographers, copywriters, and social media managers.
Home Services & Trades
Plumbing, HVAC, electrical, general contracting, cleaning services, lawn care, landscaping, roofing, and home improvement businesses.
Specialty Services
Auto repair shops, property management companies, catering businesses, event planners, pet care services, and other specialized service providers.
What You Get from the Calculator
1
True Monthly Revenue Target
The exact amount your business needs to bring in each month
2
Annual Revenue Target
Your 12-month goal with all seven factors built in
3
Gap Analysis
Clear view of where you are today versus where you need to be
4
Optional: Instant Email Summary
Detailed breakdown sent directly to your inbox
5
Waitlist Invitation
Option to join an exclusive waitlist for the Financial Storytellers Membership Community, where you get help
Everything you need to understand your true revenue requirements and start planning your next year with confidence.
A budget is only as accurate as the revenue number behind it.
Why It Matters Right Now
Business owners across every industry are finalizing their plans for 2026. Budget meetings are happening. Goals are being set. Revenue targets are being written down and shared with teams.
But if those revenue targets don't account for taxes, owner pay, profit margin, debt reduction, and cash reserves, the numbers are incomplete. And incomplete numbers lead to a year of missed expectations, cash flow stress, and that persistent feeling that you're working harder than your bank account reflects.
The True Revenue Target Calculator gives you the real number — the one that actually covers everything your business and your life require. With that number in hand, you can build a plan that works.

Most businesses discover their actual revenue need is significantly higher than their original target. This isn't bad news — it's clarity. And clarity is the first step toward building a business that truly supports your life.
Frequently Asked Questions
Is this a spreadsheet or download?
No, it's a simple web app that runs in your browser. You input your numbers, and we calculate your targets instantly. No downloading, no complex spreadsheets to manage. Just straightforward questions and clear results.
How long does it take to complete?
Most business owners complete the calculator in 5–10 minutes. The eight steps are designed to be quick and intuitive. You don't need to hunt down exact figures — reasonable estimates work just fine to reveal your target revenue range.
Do I need exact numbers, or can I estimate?
Estimates are perfectly fine. The goal is to get you in the right ballpark so you understand what your real revenue target looks like. You can always refine your inputs later as you gather more precise data.
Will I get a copy of my results?
Yes! You have the option to have our personalized revenue targets and gap analysis emailed to you immediately after you complete the calculator. You'll have a summary you can reference, share with advisors, or use in your planning process.
Who should join the waitlist mentioned in the app?
After completing the calculator, you'll be invited to join the waitlist inside the app for our Financial Storytellers Membership Community. This is for business owners who want deeper financial training, resources, and accountability from financial professionals and fellow business owners.
Is my information private and secure?
Absolutely. We only collect the information needed to calculate your targets and email your results. We don't share your data with anyone, and you won't receive spam or unwanted sales messages.
Run the Calculator
Get your true revenue target and gap analysis in minutes. No cost, no complexity — just clarity on what your business really needs to earn next year.
Your results are emailed to you instantly. No spam, no unwanted follow-ups — just your personalized revenue targets.
Clean, Modern Design Built for Clarity
A Tool That Feels as Professional as Your Business
The True Revenue Target Calculator features a clean, SaaS-style interface designed with service business owners in mind. Simple navigation, modern fonts, and plenty of white space make the experience intuitive and focused.
We use soft blues, navy, and white throughout the design to create a professional, trustworthy feel. Instead of generic stock photos, you'll see clean icons and visuals that keep your attention on what matters: your numbers and your results.
Designed for Real Business Owners
Every element of the calculator is built to help you move quickly through the process without confusion. The questions are straightforward, the layout is uncluttered, and the results are easy to understand and act on.
Whether you're reviewing this on your desktop, tablet, or phone, the experience adapts to your screen while maintaining clarity and professionalism throughout.
Ready to See Your Real Revenue Target?
Stop underestimating or guessing what your business needs to earn. Get a clear, personalized revenue target based on all seven financial factors that matter — not just operating expenses.
Revenue Planning
Know exactly what your business needs to earn monthly and annually to support your life and goals.
Cash Flow Clarity
Understand the gap between where you are and where you need to be financially.
Instant Results
Get your personalized targets and gap analysis emailed to you in minutes.
Built for service business owners. Free to use. Results delivered instantly upon request.